Accountability in Small Businesses

Posted on September 15, 2022

Jens-Kristian Kiel for the WVSBDC (August 29, 2022) Introduction Becoming a small business owner is a straightforward endeavor. Taking a trip to the Secretary of State’s office, the state’s small business one-stop business portal, or utilizing an online service like LegalZoom, an individual can register a company within a day. (more…)

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Seven Tips for Marketing Your Small Business to the Right Audience

Posted on May 12, 2022

Jens-Kristian Kiel for the WVSBDC (May 4th, 2022) Introduction As small business owners, we often focus on what we bring to the table — our products, services, operations, and experience. Yet, while these aspects are essential in establishing how our business is different from others, our audiences only care peripherally about them. The truth is that your audience cares about themselves. And that’s all right — they don’t owe you ...

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“De Bono’s Six Thinking Hats” @ ATD WV

Posted on March 19, 2019

From the blog of the Association for Talent Development West Virginia Chapter by Breanne Myers CHARLESTON, WV – On Friday, March 15th, Charleston-area professionals tackled West Virginia’s education issues during a workshop hosted by the Association for Talent Development, or ATD, at the University of Charleston’s Innovation Center. (more…)

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From the Kitchen: Going Slow for Fall

Posted on October 10, 2018

By Judy Grigoraci For the Gazette-Mail (October 10th, 2018) We’re into October and that always means autumn foods come into play. As soon as the leaves start to fall, I begin to think of low and slow cooking. It’s the season when, after the summer sunshine has faded from iced tea and chilled salads, the likes of roasted pork, chicken and dumplings, homemade sausage, simmering beef stews and sauerkraut begin to come into their ...

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Businessman Hopes to Share Economic Lessons from Native Germany

Posted on June 11, 2017

by JIM WORKMAN For The State Journal · July 10th, 2017 Although Jens Kiel himself was made in Germany, as the name of his business proudly states, he also has a passion for his adopted home of West Virginia. Made in Germany, Kiel’s Charleston marketing and creative strategy firm, has become involved with the Charleston Area Alliance for the past several years. The most recent effort may draw upon similar economic experiences in Kiel’s ...

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Small Business Workshops Look to Be Part of West Virginia’s Solution

Posted on April 30, 2017

Jens Kiel sits at his desk in his marketing and design consulting firm, Made in Germany. Kiel said the West Virginia Small Business Development Center helped place the Charleston-based firm on a path to profitability when he started it in 2013. The WVSBDC is offering free classes Monday and Tuesday in multiple locations for startups and businesses less than one year in operation. (more…)

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‘The Connector’ Helps Communicate Success Stories

Posted on May 17, 2016

By MARLA PISCIOTTA for The State Journal, May 13 2016 Priding himself with German efficiency, Jens (pronounced “yens”) Kiel is a West Virginia transplant from Germany. “After working decades in the advertising and technology industries throughout Europe and North America, I chose Central Appalachia to create opportunities for clients and help write their success stories,” Kiel said. (more…)

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Businessman harnesses German roots in WV

Posted on September 15, 2015

WV State Journal / WOWK-TV 08-20-2015 Jens Kristian Kiel moved to West Virginia not only from a different culture, but a different country. Kiel is the owner of Made in Germany, a marketing and creative strategy firm based in South Charleston. Kiel has lived in the state for several years, moving in 2005 to marry a woman he met online. That woman, Marianna Lyon, had such an influence on Kiel they agreed to begin dating long distance for ...

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West Virginia: The State of 3-D Printing

Posted on December 4, 2014

An advantage of 3-D printing over traditional machine tooling, especially during the development stage, is the ease of modification with minimal financial effort. For example, a quick way to create a metal machine part for a prototype is to 3-D print an object with plastic or wax, then create a ceramic mold from it by wet-dipping it in a slurry of binder and coating, hardening the shell and die-casting with liquid metal.

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More Than Talk

Posted on September 4, 2014

As an organizer and workshop host for Create WV, I was asked to summarize my 2013 experience in Richwood for the 'Opportunities' magazine, an insert to the current issue of the West Virginia Focus magazine. Please click the picture to view, or download the PDF here. Please register for the 2014 conference at and sign up for my October 26th workshop on "Digital Communications Etiquette." I look forward to seeing you in ...

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